The course

Delivery type
Day
Duration
Full-time: 3 years (BBA) / 4 years (BBA Hons)
Intake date
September, January
Location
Dubai

Contact

Overview

With the Bachelor of Business Administration, particular emphasis is placed upon the knowledge and analytical skills required in business, with the focus on international management and global issues. Building on core knowledge of business issues, the programme aims to enhance the student’s personal development, team working and presentation skills. We believe that the real basis for management is experience. We will expose you to theories of management and case studies of companies, and give you the opportunity to work on specific management problems. Organisations must compete in a global marketplace and their activities cross borders and cultures.

Students who have passed the courses designated as appropriate by the Chartered Institute of Marketing (CIM) may be considered for entry into the CIM Professional Postgraduate Diploma. Entrepreneurial talent and the ability to recognise and analyse new opportunities will be encouraged and developed.

Why study Bachelor of Business Administration at Heriot-Watt University's Dubai Campus?

  • High quality British degree programme.
  • Gain a relevant degree that matches industry needs.
  • Develop and enhance your skills.
  • Further your career prospects.

Course content

Detailed course guide

First year

Students will follow introductory courses in four key subject themes of Accountancy and Finance, Economics and Management. In addition, students will take Business Skills and Critical Writing.

Second year

The key areas of management are studied and explored in greater depth through Marketing, Human Resource Management, Operations Management, Commercial Law and Organisational Behaviour courses. These are complemented by Quantitative Methods as well as Accountancy and Finance options.

Third year

As student knowledge and skills grow, the emphasis switches to international issues through the study of Strategic Management, Project Management and Innovation Management. Further studies in Marketing and Accountancy and Finance options are also available.

Fourth year

Students develop their own interests further by undertaking a business related dissertation of their choice, supported by studies in International and Contemporary Issues in relevant Marketing, Human Resources and Management areas.

Career

When studying for a BBA, you can expect career opportunities in the following areas: human resource management, marketing, social entrepreneurship, retail management, public sector administration, advertising management, digital marketing, project management and contracts management

Entry requirements

To find out about the entry requirements for this programme, kindly call +971 4 4358700 or please send an email to dubaienquiries@hw.ac.uk

English language requirements

Where English was not the medium of instruction at secondary school, applicants must demonstrate English language proficiency equivalent to IELTS 6.0 Academic (with no element below 5.5).

Fees

  • AED 56700 per year*

* All tuition fees inclusive of VAT

Scholarships and bursaries

See our range of degree entry, undergraduate, postgraduate taught and PhD scholarships and discounts.