Key information
Our Psychology degrees equip you with an understanding of human behaviour and the skills to apply your knowledge to an inclusive and productive society.
- Programme code
- KPT/JPS (N/0313/6/0058) (MQA/PA18166) 05/30
- Level
- Undergraduate
- Delivery type
- Full Time
- Degree qualification
- BSc (Hons)
- Mode of delivery
- On-Campus
- Duration
- 3 years
- Location
- Malaysia
- Start date
- September, January
Psychology is the scientific study of the relationship between mind and behaviour. The psychology component of the programme (70%) covers the core domains of psychology, including cognitive, social and developmental psychology, as well as exploring personality and the biological underpinnings of psychological functions. The marketing component of the programme (30%) will be taught by business experts from the Edinburgh Business School who will help you to understand how to apply your psychological knowledge to different areas of business and marketing. Teaching and assessment emphasises application to real world issues, and enhances transferable employability skills such as numerical and computer literacy, research, communication and teamwork. A critical component of the BSc Psychology with Marketing programme is the Industrial Training that takes place at the end of the second year, to gain first hand experience of the world of work.
This programme is offered with a September and January intake.
Our psychology with marketing graduates have a strong record of employment in business management, marketing and branding, customer research and data analytics, to name but a few.
Your student experience
Teaching methods range from lectures, tutorial classes and mentor sessions, to computer-based laboratory activities supported by group and individual projects. Assessment is by examination, coursework, presentations, group project and individual project, the balance being appropriate to the different teaching methods used in the courses.
Go Global
Go Global is our student mobility programme, allowing you to seamlessly transfer your studies to one of our global campuses, or to a partner university. Live and learn in a new country, experience different cultures and build a global perspective, while continuing your degree without interruption.
Inter-Campus Transfer: United Kingdom
Inter-Campus Transfer: Dubai
Course content
September intake - Malaysia
January intake - Malaysia
Disclaimer
The courses mentioned above may change between now and the time that you study. For more information, please view our Terms and Conditions.
Programme Video
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Fees and funding
| Status | Full Time |
|---|---|
| Local | RM 39,300 |
| International | RM 51,007.20 |
Entry requirements
We have standard entry requirements for all of our courses that you will have to meet.
Why Heriot-Watt
We are committed to producing future-ready graduates with high-quality British education. Located in Putrajaya since 2014, Heriot-Watt University Malaysia's purpose-built, state-of-the-art, lakeside campus in Putrajaya is the first “green campus” in Malaysia; catering to a global network of students.
Ranked in the top 10 for Research Impact in the UK, with campuses in Scotland and Dubai, we offer students the opportunity of a truly global seamless learning experience flourishing beyond academic excellence through our Purpose Driven Education approach.
Employability
Psychology with marketing graduates will be well prepared for business-related employment. The degree knowledge and skills lead to a wide range of occupational roles in commercial organisations.
Potential career paths
- Psychologist
- Market Research Business Analyst
- Marketing Communications Specialist
- Marketing Executive
- Brand Manager
- Consumer Insights Specialist
- Marketing Data Analyst
- Public Relations Executive
- Fundraising & Campaign Officer
Student life
Explore facilities, and chat to staff and students
