Marketing
Edinburgh Business School at Heriot-Watt University offers undergraduate and Masters degrees with a contemporary outlook as well as PhD and DBA research opportunities.
Heriot-Watt University's Edinburgh Business School was ranked as the number 1 place to study marketing in Scotland in the National Student Survey 2020.
Start your Marketing journey
Our Marketing programmes will allow you to develop the skills and knowledge that are essential for success in today’s global economy.
Carefully curated guest lectures and up-to-date industry case studies mean that teaching and course assessment reflect the latest marketing practice from leading organisations. Specialist courses address organisational challenges of sustainability, the application of marketing metrics and deriving benefits from digital technology.
Each programme offers cross-disciplinary course options to allow students to customise their learning journey to match their career aspirations.
Accreditation
Our MA (Hons) Marketing degree is fully accredited by the Chartered Institute of Marketing (CIM) and is taught by internationally esteemed faculty who draw on their own extensive industry experience and academic research to bring this fascinating subject to life.
The Chartered Institute of Marketing (CIM) provides accreditation for MSc International Marketing, MSc International Marketing with Consumer Psychology, MSc International Fashion Marketing, and MSc Digital Marketing through their Graduate Gateway.
Business and Marketing at Edinburgh Business School
Collaborate: Writing the dissertation
Contact our enquiries team
Contact usMarketing Perspectives in second year was my first opportunity to work on a real life example of marketing related work and get a taste of what work may be like after leaving university. Heriot-Watt allowed me many opportunities I could not have otherwise experienced and has a strong, supportive network of students and staff.
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Accounting
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Finance
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I absolutely loved my time here at Heriot-Watt and I am so grateful for what I have learnt and the people I have met here. The course has exceeded my expectations, providing me with a sound knowledge of the industry and interesting industry talks! Edinburgh is such an amazing city to live in as a student and I can’t wait to come back and visit.
Why Edinburgh Business School at Heriot-Watt University?
Edinburgh Campus facilities
At Heriot-Watt University, we offer a wide range of services to help you deal with all aspects of your life with us.
Living in Edinburgh
Edinburgh a unique, visually stunning city environment. Find out more about life in Scotland's culturally diverse, historically significant, socially alive capital.
Edinburgh Business School
Part of Heriot-Watt University, Edinburgh Business School offers world renowned undergraduate and postgraduate business degrees including MBA, MSc and DBA degrees. Find out more.
The Dubai Campus
Heriot-Watt University, Dubai's state-of-the-art campus in Knowledge Park opened in April 2021