Postgraduate

Marketing

Top Ranked Contemporary Marketing Degrees

Ranked 1st in Scotland and 4th in the UK, Marketing at Heriot-Watt’s Edinburgh Business School offers Masters degrees with a contemporary outlook as well as PhD and DBA research opportunities.  

Paper planes meandering in flight with an orange coloured plane leading flying straight

Be FutureMade in Marketing

Be FutureMade with marketing skills and knowledge essential for success in today’s global economy.  

Carefully curated guest lectures and up-to-date industry case studies mean that teaching and course assessment reflect the latest marketing practice from leading orgnisations.  Specialist courses address organisational challenges of sustainability, the application of marketing metrics and deriving benefits from digital technology.

Each programme offers cross-disciplinary course options to allow students to customise their learning journey to match their career aspirations.

Accreditation: Chartered Institute of Marketing

Graduate Gateway

The Chartered Institute of Marketing (CIM) provides accreditation for MSc International Marketing, MSc International Marketing with Consumer Psychology, MSc International Fashion Marketing, and MSc Digital Marketing through their Graduate Gateway.

"'I absolutely loved my time here at Heriot-Watt and I am so grateful for what I have learnt and the people I have met here. The course has exceeded my expectations, providing me with a sound knowledge of the industry and interesting industry talks! Edinburgh is such an amazing city to live in as a student and I can’t wait to come back and visit. "

Venetia Fryzer ,
Fashion & Retail Analyst at EDITED

ArrayMarketing

Array - Internship and Research Opportunities

Array is a leading retail merchandiser working with some of the world's leading beauty brands. They have offices in a number of locations, including Toronto and New York, and sponsor internship and research opportunities for selected MSc Marketing students.

Array

Marketing: expertise in research

Professor Marylyn Carrigan is an international expert in the field of ethical and sustainable consumption. 

Professor Steven Carter a specialist in global marketing.

Professor Babak Taheri an international expert in tourism and leisure marketing.