This BA in Fashion Marketing and Retailing is designed to provide students with the opportunity to experience elements of product development and materials evaluation, this course is based on both practical and industrial based projects. The course provides students with the knowledge and skills to deal with fashion business in a rapidly changing digital landscape. These skills include understanding the business environment and the supply chain from product evaluation through to delivering and marketing of products and brands to end-user. The course prepares students by giving them a broad industry overview, provides them with invaluable exposure to industry practice and allowing them to enter employment in a wide range of disciplines
This Fashion Marketing degree is taught at our Scottish Borders Campus in Galashiels. To find out more about the student experience of Fashion Marketing and Retailing, visit our School pages.