The course

UCAS code
N2N5
Duration
Up to 4 years
Location
Edinburgh
Delivery type
Full-time

Contact

Overview

In Year 1 students on all International Business Management degrees follow a common course which provides a strong grounding in the principles of modern business management. Year 2 introduces the more functional areas of business and management including Marketing, HRM, Operations Management and Marketing. In Years 3 and 4 students choose from a range of specialist Marketing courses which allow them to tailor their degree to meet their particular career needs.

Accreditation

Accredited by the Chartered Institute of Marketing (CIM) for the purpose of gaining CIM qualifications through the Multi-Award Pathway (MAP).


Course content

Detailed course guide

Year 1

Semester 1

  • Management in a Global Context
  • Introductory Economics
  • Introduction to Accounting
  • Elective

Semester 2

  • Enterprise and its Business Environment
  • Business Skills - Professional Development Track
  • The Economy
  • Introduction to Finance

Year 2

Semester 1

  • Fundamentals of Marketing
  • Human Resource Management
  • Commercial Law
  • Intercultural Issues in Business Management

Semester 2

  • Operations Management
  • Management Theories and Practice - Professional Development Track
  • Marketing Perspectives
  • Option or elective

Optional courses available include Business Entities, Marketing Perspectives, Enterprise Concepts and Issues.

Year 3

Semester 1

  • Business Research Methods
  • Consumer Behaviour
  • Option
  • Option or elective

Semester 2

  • Strategic Management
  • Marketing Communications
  • Business Analysis and Consultancy - Professional Development Track
  • Option or elective

Optional courses available include Business Venturing, Project Management, Consumer Behaviour, Innovation Management, Critical Approaches to Management.

Year 4

Semester 1

  • International Business
  • Approved Marketing option
  • Option

Semester 2

  • Global Trends and Ethics - Professional Development Track
  • Approved Marketing option
  • Option

Across Both Semesters

  • Dissertation

Optional courses available include Business Ethics; The Contemporary Workforce; Logistics; International Business Law; Diversity Management; Management Science; Digital Marketing; and Company Law.

Employability

Work and study

This is what our MA (Hons) International Business Management with Marketing students are doing six months after graduating:

  • 77% are working
  • 8% are studying
  • 3% are working and studying.

Managerial/professional position

  • 76% of those working are in a professional/managerial position six months after graduating.

Salary

  • The average salary of students six months after graduating: £24000
  • The average UK salary of students six months after graduating from a similar course: £20000

Jobs

These are the most common jobs students go into six months after graduating:

  • Business and public service associate professionals
  • Business, research and administrative professionals
  • Managers, directors and senior officials
  • Administrative occupations
  • Sales occupations
  • Information technology and telecommunications professionals
  • Elementary occupations

Entry requirements

Year 1

  • Highers AAAB (over two sittings)
  • A-Levels BBB
  • Int. Baccalaureate 29 points
  • HNC B in a graded unit

Year 2

  • Advanced Highers BB in relevant subjects, plus AAAB at Higher.
  • A-Levels ABB in relevant subjects.
  • Int. Baccalaureate 34 points
  • HNC HNC Business. A in graded unit.
  • HND HND Business. BB in graded units.

Year 3

  • HND HND Business. AA in graded units.

Additional information

  • Intermediate 2 / National 5 / GCSE English and Mathematics are required for all Business Management courses.
  • BTEC Relevant BTEC qualifications are accepted; please contact Admissions Tutor for further details.

Fees

Tuition fees for 2019 entry (by residency status)
Status* Scotland / EU** England / Northern Ireland / Wales*** International
Fee Paid by SAAS £9,250 £14,640

* Your residency 'status' is usually defined as the country where you have been ordinarily resident for the three years before the start of your course. Find out more about tuition fees.

** European Union countries (not including England, Northern Ireland or Wales).

*** 'Rest of the UK' (RUK) students entering at Level 1 receive a fee waiver of one year's tuition fee. Normally this will be the final year, or a year during which students study abroad (either at a partnership institution, or at one of Heriot-Watt's overseas campuses).

Scholarships and bursaries

Featured scholarships

Bursaries for students from England, Northern Ireland or Wales starting undergraduate degree courses in 2018

In addition to government maintenance loans and grants towards the costs of fees and living costs, we are offering generous financial support to attract and support eligible students from England, Northern Ireland or Wales:

View our full range of undergraduate scholarships.