Heriot-Watt University has successfully partnered with Array for a fourth year running and given students from MSc in International Marketing Management the chance to complete an internship at Array's Head Office in Toronto, Canada.
This year's Array interns, Carina Gerards and Nora Holmen, have now completed their project at Array where their results were warmly received by the Board. The focus of their work was around both the customer journey and digital touchpoints in the retail beauty industry.
CEO of Array, Jeff Casselman stated,
“Their output has been exceptional and we are delighted with the results”.
Heriot-Watt University' Visiting Professor Tom Hendren and Executive Chairman of Array was also delighted with the two students' work and commented,
“They have fitted in really well to the company and added a lot of value in their time with us. It has been a pleasure working with them.”
This ongoing collaboration with Array, now going into its fifth year, provides students on the International Marketing Management postgraduate degree the chance to apply for a four-week internship at Array's HQ in Toronto where they work on a company project.
Array transform retail environments by producing innovative visual merchandising, store fixtures and point-of-purchase displays for leading retailers and brands such as L'Oréal, Urban Decay, MAC, Sephora, ULTA, Estee Lauder and Coty.
During their internship, our students have the opportunity to work with the marketing and design teams, attend client meetings and contribute to a real business issue.
This year's interns, Carina and Nora, had a great experience, adding value to both their CVs and to their business acumen. You can see more about their wider experience during the Array Internship in the video below.
Find out more about Array and Heriot-Watt University's MSc in International Marketing Management.