The Neuroscience of Identity

Baroness Susan Greenfield is giving a public lecture at the University's Edinburgh Campus to mark the end of her tenure as Heriot-Watt University's Chancellor.

Baroness Greenfield, who is stepping down on completion of her seven year tenure as Heriot-Watt's Chancellor in November, will base her talk on her new book, 'You and Me: the Neuroscience of Identity'.

Lecture details:

The lecture will be held at 6.00 pm on Tuesday 8 May at the James Watt Centre, Edinburgh Campus, Heriot-Watt University. Entrance is free to students, staff and the public, on a first-come, first-served basis.

Speaking about the forthcoming lecture Baroness Greenfield said, 'We live in a world of concern for the future of humanity, i.e. a world of instant views and thoughts read out in a virtual stream of consciousness. It's a two-dimensional world of only sight and sound yet offering instant information, connected identity, diminished privacy and here-and-now experiences so vivid they out-compete the real world of three dimensions and five senses. This new culture and way of life is unprecedented and as such, is inevitably having an unprecedented effect on each individual human brain.  

Personal Contact Details:

Baroness Greenfield can be contacted by the public at her website: www.susangreenfield.com