Rebecca Whittingham-Boothe, Head of Marketing

My main responsibility is to develop and implement the university’s marketing strategy, with particular emphasis on our digital presence.  Working with my colleagues in the web team and marketing colleagues across the university, I am responsible for managing and approving the publication of content on the external website, ensuring relevance, accuracy and quality of information.

Background

I have a number of years’ experience working in marketing in both the private and public sectors, including at Pearson Education as Sales & Marketing Manager, Eastern and Central Europe; Marketing Director at Stanfords Map and Travel Bookshops in Covent Garden, London and most recently as Director of Marketing and Communications at Judge Business School, University of Cambridge.  During this time I have led a number of strategic branding campaigns and corporate website designs, working with major global advertising agencies such as Ogilvy, WPP and Saatchi & Saatchi.